Floral Design Mastery Program
Learn the craft of creating stunning fresh and dried flower compositions through hands-on training with experienced professionals. Our program covers everything from botanical selection to advanced arrangement techniques.
What You'll Learn
We've structured the curriculum around real-world projects. You'll work with actual materials and create pieces that could go straight into a professional portfolio.
Botanical Fundamentals
Understanding flower varieties, seasonal availability, and proper handling techniques for both fresh and dried materials.
- Flower identification and characteristics
- Preservation and drying methods
- Storage and care protocols
Color Theory Application
Learn how to combine colors effectively, create mood through palette selection, and work with natural variations in botanical materials.
- Color wheel principles for florals
- Seasonal palette development
- Texture and color balance
Arrangement Techniques
Master various styles from classic European designs to modern minimalist arrangements, with emphasis on structural integrity.
- Hand-tied bouquet construction
- Vase and container arrangements
- Installation and large-scale pieces
Professional Practice
Business fundamentals including client consultations, pricing strategies, and portfolio development for those interested in professional work.
- Client communication skills
- Material costing and pricing
- Portfolio presentation methods
Your Instructors
Selen Mammadova
Lead InstructorFifteen years designing for events across Europe. Started in Amsterdam, now based in Baku teaching the next generation.
Kamala Ibrahimova
Botanical SpecialistTrained in Tokyo under renowned ikebana masters. Brings Eastern principles to contemporary floral work.
Nigar Hasanova
Preservation ExpertSpecializes in dried arrangements and sustainable practices. Previously worked with luxury hotels across the Caucasus region.
Rashad Aliyev
Business MentorRuns three successful flower studios. Covers the practical side of turning skills into sustainable work.
Program Timeline
Foundation Phase
Introduction to materials, tools, and basic techniques. You'll complete five foundational projects working with different flower types.
Weeks 1-4Advanced Composition
Focus on complex arrangements, color theory application, and developing your personal aesthetic approach.
Weeks 5-9Professional Development
Client project simulations, portfolio building, and business fundamentals. Work on real scenarios with instructor feedback.
Weeks 10-12Final Project
Create a comprehensive portfolio piece that demonstrates your technical skills and unique design perspective.
Weeks 13-14Student Experiences
Past participants share their journey through the program and what they took away from the experience.
I came in knowing absolutely nothing about flowers beyond buying them at the market. The instructors broke everything down in a way that made sense. By week eight I was creating pieces I actually felt proud of.
Leyla Hasanzade
The business module was unexpectedly valuable. Learning how to price work and talk to clients made the difference between this being a hobby versus something I could actually pursue professionally.